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Intro to Fundraising : Types of Funding
Let's go!
Arlan's intro & what you'll learn (required) (14:32)
Arlan's incredible journey (5:08)
Portfolio company testimonials: Curlmix & Uncharted Power (0:34)
Portfolio company testimonial: Haute Hijab (3:07)
Portfolio company case study: Haute Hijab (11:21)
Student introductions! [welcome]
NEW! Recommended course reading list [May 15, 2020]
Introducing: LIVE monthly video Q&A, starting May 5, 2020
Registration, June 2
Video from May 5 (61:49)
Module 1: Types of funding for your company
Funding overview (1:03)
Friends & Family (4:39)
Angel investors (6:12)
Family offices (3:27)
Venture Capital (6:24)
Accelerators & Incubators
Crowdfunding vs. Crowdequity (5:06)
Debt & Grants (2:41)
Bootstrapping (spoiler alert: Arlan's fav!) (17:33)
If you skipped the Bootstrapping video... (0:23)
Bootstrapping case study: Curlmix (0:59)
Terms, jargon, & tools (23:12)
Terms pdf
Bootstrapping case study: Tara Reed, Apps Without Code
Peeling back the curtain
Tara's first $100,000
The business model
$1million in 2019
Tara's 2-day workweek
A downside to bootstrapping
Convincing premium customers
Contact Tara / Wrap-up
Full text transcription of audio
Module 2: Getting started on your fundraising
Bootstrapping vs. Raising (9:57)
Research & Development (20:15)
Pitching to investors (23:24)
Pitch deck dos and donts (20:06)
Pitch competitions (10:05)
Pitch deck homework (3:50)
*Guest professor: Harvard's Laura Huang | Finding your EDGE while pitching (20:41)
Bootstrapping case study: Sherrell Dorsey, The Plug
Something Arlan doesn't do business without...
(video) Sherrell Dorsey - data-driven business decisions (52:16)
(audio) Sherrell Dorsey - data-driven business decisions
Did you catch that?
Lecture notes and timestamps
Model 3: Building a network
Brand vs. Reputation (10:12)
How Arlan got Mark Cuban's attention (19:57)
Networking vs Networks (audio)
Major takeaway
Bonus! Arlan's chat with Mark Cuban (40:56)
Case study: Arlan's book It's About Damn Time
Arlan's book deal
Techish: UK perspective and book breakdown
How publishing = more than 1 revenue stream
8 lessons from the book
On 'Authenticity': Interview with iconic "Milkshake" singer, chef, & entrepreneur Kelis (56:34)
On 'Creativity': Interview with best-selling author of 'The $100 Startup' & 'Side Hustle' (26:14)
On 'Resilience': Interview with T-boz of record-shattering r&b group TLC
Module 4: Negotiating
Negotiating skills needed to secure funding
Getting your first 'yes' from an investor
How should investors and entrepreneurs interact?
Reporting to investors after they've invested
Harvard Business Review Case Study: Arlan Hamilton & Backstage Capital
Prep materials and introduction
NEW: Invite to live lecture happening May 21
New Lecture
Module 5: Income streams
Arlan's 7 income streams
What she wishes she knew at 21
How to add 1 new revenue stream *today*
Bonus: Raising in the age of coronavirus
Arlan's take on National Venture Capital Association white paper, May 4, 2020
Inside the mind of a millionaire during a crisis
Resilience and adapting in times like this
Brainstorming your way to opportunities
Self-care
Building a flowchart to chart your course
Your final course project - this will be reviewed & graded
Continued education...
Want to learn more?
Portfolio company testimonials: Curlmix & Uncharted Power
Footage owned by BETHer.
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